About Us

The space to stop, pause and hear yourself again

Launched in Gothenburg in 2018.

The NOW is dedicated to supporting personal evolution and mental clarity. We provide individuals and teams with the opportunity to cultivate a healthy relationship with their minds, offering the time and space to tune out the noise of daily life.

Our programs include transformative courses, corporate wellness initiatives, and individual coaching tailored to meet the unique needs of all participants. We specialize in custom business solutions designed to enhance team dynamics and well-being.

Our mission is to empower today’s visionaries and leaders to cultivate success, expand creativity, and live an abundant, awakened life filled with purpose. 

At The NOW, we believe that true transformation begins within. Through self-reflection and meditation, we lay the groundwork for optimal health, meaningful relationships, a thriving workplace, personal success, and a fulfilling life.

V&A

Values & Approach

At our core, we champion the spirit of ADVENTURE and the joy of living life to the fullest. Our philosophy encourages embracing the unknown, fearlessly trying new things, and expanding horizons daily.

We specialize in teaching simple yet transformative tools that have the power to reshape lives. Our ultimate aim is to guide individuals towards a state of true happiness and JOY, which is present in every moment.

We are CURIOUS and open, with the passion to learn and evolve every day. Where there is presence and connection, there is LOVE. We are ardent seekers of knowledge and wisdom, delving deep into the origins of everything.

AUTHENTICITY is a cornerstone of our values; We honor genuine experiences and real connections. We do not impose beliefs. We empower our community with powerful tools and processes, enabling them to discover their own answers from within.

We are all just walking each other home.

Meet The Founders

Norvy & Tara

The NOW meditation Norvy Brandin

Norvy Brandin

Norvy is a certified International ICC-Coach, Chopra Meditation Instructor and transformational coach working with businesses and individuals since 2007. He began his career as a championship speedway racer. In 2010 launched his creative production agency, NB Communication.

During his time as a speedway racer, Norvy became very familiar with dealing directly with fear. It was during one of his races, he was propelled into a moment of absolute “stillness”, where everything moved in slow motion. This experience stayed with him for years. He began to seek the explanation of this “stillness”. First, he learned to meditate. Norvy has studied under numerous world-renowned mystics and spiritual teachers, including Ram Dass, one of the greatest spiritual teachers of our time and author of “Be Here Now”. He also has studied with Dr. Deepak Chopra, holistic health guru and NY Times best selling author with whom Norvy received his certification to teach Primordial Sound Meditation at The Chopra Center in Carlsbad California. 

  • Primordial Sound Mantra Meditation Instructor, Chopra Center
  • Certified International ICC Coach
  • Certified International Business and Leadership Coach
  • Certified Stress Coach
  • Certified in DISC
The NOW Tara Hunnewell black and white

Tara Hunnewell

Tara is an educator and transformational coach with more than 15 years experience in the health and well-being industry. She specializes in teaching meditation, breathwork and yoga as well as emotional intelligence, public speaking and communication skills. Tara has studied with some of the most influential figures in the world of personal development and enjoys leading advanced trainings, workshops, and international retreats around the world.

She is committed to spreading her passion for truth-seeking, adventure, and awakening joy in all hearts across the globe.

Tara is also an accomplished singer, actress, TV host and motivational speaker. She received her BFA at Marymount Manhattan College where she studied acting, dance and singing. She has studied acting at the acclaimed Stella Adler Conservatory in NYC as well as with Tony Greco of The Actor’s Studio. She is a classically trained opera singer and has performed in over 50 Theatre and Musical Theatre Productions around the United States. Tara is a member of the Screen Actors Guild and has appeared in numerous commercial, television and film productions.

Tara began her spiritual journey in 2001 when she received certification to teach hatha, kundalini and vinyasa yoga, and meditation from Prana Mandir in New York City. She has studied White Tantric Yoga, under the guidance of Yogi Bhajan, Ph D, Master of Kundalini Yoga and Mahan Tantric. She has led workshops and seminars on creativity, public speaking, meditation and yoga and has studied with Dr. Deepak Chopra, holistic health guru and NY Times best selling author.

She has also enjoyed a multifaceted career in philanthropy, and sales and marketing, including experience with the Fortune 1000 companies HBO, Condé Nast, and Univision.

Her study with energy, intuition, emotional intelligence, communication, and her inherit sensitivity, has given her the gift of teaching from a deeply connected and highly vibrational space. Tara’s work is highly transformational and empowering

  • Certified Meditation and Yoga Instructor
  • Certified Business and Leadership Trainer
  • Certified Stress Coach
  • Public Speaking Coach
  • BFA in Acting

Come sit with us.